The old way
Watch recordings manually.
Export a pile of sessions, skim for patterns, paste notes into a doc, and hope the highest-paid opinion in the room is right.
Built for the new AI CRO stack
Your AI CRO team is only as good as the data you feed it.
Heatmap gives Claude, ChatGPT, and your growth team the missing truth layer: revenue-tied clicks, scrolls, recordings, surveys, funnels, and element-level behavior from your actual shoppers.
RPSOptimize for revenue per session, not vanity clicks.
8kbAsync tag built to protect site speed.
AI-readyBehavioral data your agents can reason from.
1 operatorRun the research loop of a full CRO team.
AI made execution instant. Strategy still needs the truth.
Claude can write test plans, design variants, and ship code. But if it is working from vibes, screenshots, or a handful of anecdotes, you just get faster guessing.
The better way
Feed AI structured behavior.
Give your agent the clicks, revenue, scroll depth, funnels, surveys, and recordings behind the purchase path.
The outcome
Turn data into tests.
Generate hypotheses, test matrices, visual audits, wireframes, and launch briefs from how customers actually behave.
// Give your CRO agent the missing context
const behavior = await heatmap.sessions.query({
page: "/products/hero-offer",
segment: "purchasers + high_intent",
include: [
"element_revenue",
"rage_clicks",
"scroll_dropoff",
"recording_summaries",
"survey_objections"
]
})
const testPlan = await claude.generate({
skill: "cro-strategist",
context: [ga4, reviews, ads, behavior],
task: "Find the next 10 highest-RPS tests"
})
Heatmap API
The behavior layer for AI agents.
Heatmap is not just a prettier dashboard. It is the source of revenue-attributed customer behavior your AI needs to prioritize the right pages, sections, objections, and tests.
- Element-level revenue and click performance
- Revenue-based scroll depth and page drop-off
- Screen recordings tied to shopper value
- Funnels, surveys, and analytics in one CRO context
- Built for ecommerce teams, agencies, and AI workflows
From shopper behavior to shipped tests.
A proper AI setup does not replace your CRO brain. It gives it leverage.
Collect
Install Heatmap and capture revenue-tied behavior across key landing, PDP, collection, and checkout paths.
Combine
Layer Heatmap with GA4, reviews, surveys, ads, prior test history, and persona data.
Analyze
Let AI find friction, missed revenue, confusing sections, objections, and high-intent patterns.
Create
Generate test matrices, page audits, wireframes, hypotheses, briefs, and implementation tickets.
Measure
Ship the test, track RPS impact, and feed the result back into your CRO system.
“For the first time one person can run a really good CRO program. The strategy is the unlock.”
Inspired by the AI CRO workflow operators are already building with Heatmap data.Who it is for
Every growth team becomes an AI CRO team.
Founders & operators
Stop waiting on a full CRO bench. Find what is hurting revenue and brief tests yourself.
CRO agencies
Turn client data into sharper research, faster strategy, and more test velocity.
In-house growth
Connect behavior data to ads, analytics, reviews, and experiments without another silo.
AI builders
Use Heatmap as the behavior API for agents that audit, recommend, and prioritize.
The ecommerce CRO stack, connected.
Bring the tools your team already uses into one revenue-focused workflow.
ShopifyGA4Meta AdsGoogle AdsTikTokIntelligemsVisuallySurveysReviewsClaudeOpenAIYour CRO skill
Stop asking AI to guess.
Feed it what shoppers actually do — and which actions actually make money. Heatmap turns website behavior into the strategy layer for your next winning CRO test.